Andrew Haese
Radio. Podcast. Video. Social Media.
Andrew Haese
Highly motivated and skilled individual offering digital content, radio, podcast, video, and audio production expertise gained over eight years of professional and self-taught media instruction. Proven leadership and production abilities in fast-paced, publicly visible environments for broadcast, event, and web channels. Experienced writer and producer of impactful stories that are important to diverse groups and communities.
Professional Experience:
October 2021 - Present
Viral Solutions
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Social & Digital Media Specialist
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Executed social media strategy for numerous clients across channels with combined 4M reach on Facebook, Instagram, Twitter, Pinterest, TikTok, and YouTube
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Increased client YouTube viewership by 82% in 28 days including 3,000 new subscribers by developing short-form content strategy
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Created content strategy for client social media account resulting in ~56% increase in organic
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impressions and 2.5% increase in engagement rate (per impression)
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Filmed, directed, edited Facebook Ad campaigns for clients
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Developed podcasting strategy for potential lead generation (currently in progress)
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Trained in content marketing strategy and Digital Marketer/StoryBrand ideologies
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May 2022 - Present
WIXX-FM Green Bay, Midwest Communications
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On-Air Personality / Digital Creator
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CHR live on-air hosting as a fill-in and on weekend programming blocks
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Produced professional photographs and videography of station events
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Filmed, produced, edited, and shared entertaining video content for station social media accounts
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resulting in up to 9.3x shares and 2x watch time than previously posted videos in a relative timeframe (according to Meta Business Suite)
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Created motion graphics branding for station social media videos
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May 2019 – May 2021
WRST-FM Oshkosh
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Station Manager
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​Created station podcasting initiative which resulted in nearly 10,000 new listeners within its first year
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Launched digital content initiative, including radio automation, web development, and social media promotion to align with current media practices
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Produced enticing visual and audio promotional materials for broadcast, social, and digital platforms
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Implemented and enforced station policy, consistent with the educational mission of the university
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Managed station fiscal affairs, including all required budget documents
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Enforced FCC guidelines and regulations and supervised entire student staff of WRST
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Hosted on-air jazz and alternative rock programming blocks
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Created on-air content and programmed specialty productions from network affiliates, maintaining 20 hours per week on top of a separate part-time job and coursework
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Summer 2020
"Wisconsin Podcastathon"
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Co-host and producer
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​Introduced and interviewed Milwaukee public figures and podcasters in a 24-hour live stream spread over two days
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Raised over $5,000 for non-profit “Live for...”, benefitting feeding families in need during the global COVID-19 pandemic
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Projects:
2018 – 2021
"Haze & Jasen" radio show and podcast
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Discussed trending topics and general lifestyle conversations every week
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Voted "Best Entertainment" and "Podcast of the Year", 2019 Wisconsin Podcast Awards
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Ranked in top 30 of Apple Podcasts all time "Entertainment News" chart in multiple countries
2020 – 2022
Red Eye Live's "Isolation Music Festival" series
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Show preparation and live hosting/interviewing of independent musicians and talent
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Adapted live show for radio syndication
2019 – Present
"The Hub" coffee shop in-store radio manager
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Voiced in-store audio advertisements
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Programmed music rotations for retail
Certifications:
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Certified Social Media Marketing, Content, and Community Specialist, Issued October 2021 by DigitalMarketer
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Social Media Marketing, Issued December 2020 by HubSpot Academy
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Radio Marketing Professional for Radio Sales, Issued October 2018 by Radio Advertising Bureau
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Adobe Certified Associate in Digital Video Using Adobe Premiere Pro, Issued May 2018 by Adobe
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Adobe Certified Associate in Visual Design Using Adobe Photoshop, Issued May 2018 by Adobe
Accomplishments:
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W3 Silver Award – Podcast General Series – Student, Academy of Interactive and Visual Arts, October 2020
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1st Place – Air Check (Radio) – Andrew Haese Aircheck WRST-FM, Wisconsin Broadcasters Association, March 2020
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Student Leadership Award, Wisconsin Broadcasters Association, March 2020
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2nd Place – Best College Radio Personality, College Media Association, November 2019
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Podcast of the Year & Best Entertainment Podcast – “Haze & Jasen”, Wisconsin Podcast Association, September 2019
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3rd Place – Breaking News Reporting, Wisconsin Newspaper Association Foundation, April 2021
Skills:
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Adobe Creative Cloud Suite (Premiere Pro, Audition, Photoshop, After Effects, Illustrator)
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Pro Tools
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Apple Creative Suite (Final Cut Pro, Logic Pro)
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On-air presence and announcing
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Web development (WordPress, Elementor, Shopify)
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Social media and brand marketing
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Radio Automation softwares (WideOrbit, ENCO DAD, RadioDJ, NextKast Broadcast)
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Proven content creator and producer
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Microsoft Office Suite
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Brand promotions and radio advertising
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Social media live streaming (Facebook Live, Instagram Live, Twitch, YouTube)
Education:
University of Wisconsin Oshkosh · GPA: 3.6 · Sept. 2018 – May 2021
Radio TV Film (BA), Multimedia Journalism Minor
